Draidel
Draidel
Platinum Partner80+ Portals1.2k Automations

Your pipeline is leaking.
We fix that.

We architect the systems that connect your go-to-market teams into one revenue engine. Strategy, HubSpot, automation, and data — designed so your pipeline actually converts.

The gap

Chaos vs. alignment

Without RevOps
  • Teams working from different data
  • Leads falling through the cracks
  • No visibility into what converts
  • Manual handoffs between sales & marketing
  • CRM is a dumping ground, not a tool
  • Reporting takes days, still wrong
With Draidel
  • One source of truth across revenue teams
  • Automated routing, scoring, and follow-up
  • Full-funnel attribution and conversion data
  • Seamless handoffs with SLA enforcement
  • CRM that drives action, not admin
  • Real-time dashboards, zero guesswork
Our approach

Strategy. Systems. Execution.

01

Strategy

RevOps Architecture

We map your entire revenue lifecycle — from first touch to closed-won to renewal — and design the operational architecture that connects marketing, sales, and service into one engine.

Revenue Lifecycle DesignLead Scoring & RoutingFunnel ArchitectureProcess MappingKPI Framework
02

Systems

Tech Stack & Integration

Your CRM is the core, not the ceiling. We build the connected tech stack — CRM, marketing automation, CPQ, billing, support — so data flows and teams execute from a single source of truth.

HubSpot ImplementationCRM ArchitectureBi-directional Data SyncCustom IntegrationsAPI & Middleware
03

Execution

Automation & Enablement

Strategy without execution is a slide deck. We build the automations, playbooks, dashboards, and workflows that let your teams move faster with less friction and more visibility.

Workflow AutomationSales PlaybooksDashboard & ReportingTeam TrainingContinuous Optimization
80+HubSpot portals launched
1.2kAutomations orchestrated
50+Custom integrations delivered
10M+Records migrated
Capabilities

Full-stack revenue ops

CRM & Pipeline

Clean data, clear pipeline

  • CRM architecture & hygiene
  • Deal stage design & exit criteria
  • Smart CRM views & saved filters
  • Forecast accuracy frameworks

Lead Operations

Right lead, right rep, right time

  • Lead scoring models (MQL/SQL/PQL)
  • Routing & assignment logic
  • Lifecycle stage definitions
  • SLA enforcement between teams

Marketing Ops

Attribution you can trust

  • Campaign attribution modeling
  • Nurture journey design
  • Content performance tracking
  • UTM & source management

Sales Enablement

Reps sell, systems do the rest

  • Sequences & outreach automation
  • Meeting booking flows
  • Proposal & CPQ workflows
  • Win/loss analysis

Data & Analytics

One dashboard, zero guesswork

  • Revenue dashboards by segment
  • Cohort & retention analysis
  • Funnel conversion reporting
  • Custom calculated properties

Integration & Sync

Connected stack, not duct tape

  • ERP & billing integrations
  • Product usage data sync
  • Support tool connections
  • Data warehouse pipelines
How it works

From audit to operating

01

Discovery

We audit your current stack, processes, and data. Map every handoff, gap, and bottleneck across your revenue teams.

→
02

Architecture

Design the target operating model — lifecycle stages, scoring logic, automation maps, and integration architecture.

→
03

Implementation

Build and configure everything in your live environment. CRM setup, automations, integrations, dashboards — shipped.

→
04

Optimization

Monitor, measure, iterate. We track conversion metrics, refine workflows, and continuously improve what's working.

How we work

Pick your engagement

01

RevOps Audit

2 weeks

A deep diagnostic of your current revenue operations — process gaps, data quality, automation health, and a prioritized roadmap to fix what matters most.

Ideal for: Teams that know something's broken but aren't sure where to start

02

HubSpot Implementation

45 days avg

End-to-end HubSpot setup with lifecycle design, automation, integrations, and team training. Launched with a proven framework across 80+ portals.

Ideal for: Companies adopting HubSpot or migrating from another CRM

03

Fractional RevOps

Ongoing

A senior RevOps operator embedded with your team on a recurring basis. Strategy, execution, and continuous optimization without the full-time overhead.

Ideal for: Growth-stage companies that need expertise but not a full hire

What clients say
“Ariel and his team enabled the company to achieve excellent marketing results while reducing the budget by 70%.”
Josh Harcus

Josh Harcus

CEO, Huify

Stop losing deals to your own process.

Whether you need a RevOps audit, a HubSpot overhaul, or a fractional operator who's done this 80+ times — the conversation starts here.

Book a RevOps call

Services

  • Revenue Operations
  • Software Development
  • AI & Data
  • Business Strategy
  • Partner Program

HubSpot

  • Consulting
  • Development
  • Integration
  • Migration
  • Training

Company

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  • Office Hours
  • Contact
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