--- title: Netlify — Platforms — Draidel description: Sites that grew on Netlify and now need a CMS a marketer can use, redirects that were nobody's job, and a clean line to the CRM. --- Draidel. **000***%* We build companies — Edition 2026 [Skip to content](https://www.draidel.com/netlify#main-content) [Draidel.](https://www.draidel.com/) 01[Menu](https://www.draidel.com/netlify#k-menu) Miami · Six markets · Since 2015 [*01*Services](https://www.draidel.com/services)[*02*Industries](https://www.draidel.com/industries)[*03*HubSpot](https://www.draidel.com/hubspot)[*04*Platforms](https://www.draidel.com/platforms)[*05*About](https://www.draidel.com/about)[*06*Events](https://www.draidel.com/events)[*07*Contact](https://www.draidel.com/contact) [Services](https://www.draidel.com/services) - [Go To Market](https://www.draidel.com/go-to-market) - [RevOps](https://www.draidel.com/revops) - [AI & Data](https://www.draidel.com/ai-data) - [Engineering](https://www.draidel.com/engineering) [Industries](https://www.draidel.com/industries) - [SaaS](https://www.draidel.com/industries/saas) - [Law Firms](https://www.draidel.com/industries/law-firms) - [Mass Torts](https://www.draidel.com/industries/mass-torts) - [AI](https://www.draidel.com/industries/ai) - [Home Care Agencies](https://www.draidel.com/industries/home-care-agencies) - [Health Care](https://www.draidel.com/industries/health-care) - [BPO](https://www.draidel.com/industries/bpo) - [Venture Capital](https://www.draidel.com/industries/venture-capital) - [View all→](https://www.draidel.com/industries) [HubSpot](https://www.draidel.com/hubspot) - [Audit](https://www.draidel.com/hubspot-audit) - [Onboarding](https://www.draidel.com/hubspot-onboarding) - [Consulting](https://www.draidel.com/hubspot/consulting) - [Implementation](https://www.draidel.com/hubspot-implementation) - [Migration](https://www.draidel.com/hubspot/migration) - [Integration](https://www.draidel.com/hubspot/integration) - [Development](https://www.draidel.com/hubspot/development) - [Training](https://www.draidel.com/hubspot/training) - [Pricing](https://www.draidel.com/hubspot-pricing) [Platforms](https://www.draidel.com/platforms) - [Salesforce](https://www.draidel.com/salesforce) - [NetSuite](https://www.draidel.com/netsuite) - [Microsoft Dynamics](https://www.draidel.com/microsoft-dynamics) - [ClickUp](https://www.draidel.com/clickup) - [Intercom](https://www.draidel.com/intercom) - [Notion](https://www.draidel.com/notion) - [Snowflake](https://www.draidel.com/snowflake) - [Databricks](https://www.draidel.com/databricks) - [View all→](https://www.draidel.com/platforms) Company - [About](https://www.draidel.com/about) - [Ventures](https://www.draidel.com/ventures) - [Case studies](https://www.draidel.com/case-studies) - [Events](https://www.draidel.com/events) - [Partners](https://www.draidel.com/partners) - [Compliance](https://www.draidel.com/compliance) - [Contact](https://www.draidel.com/contact) 66 West Flagler St, Miami [Start a project →](https://www.draidel.com/contact) [Close](https://www.draidel.com/netlify#site-header) Platforms # The site outgrew the *deploy* button. Netlify is a good place to put a site and a poor place to leave one nobody can edit. Most of the work we do here is a migration: the marketing pages onto a CMS the team can use, the redirects and edge functions into something owned, and a clear line between what belongs on the host and what belongs in the CRM. MigrationRedirectsEdge functionsCMS The problem ## Every page change goes through an *engineer.* The site ships fine. That was never the complaint. The complaint is that a headline, a pricing table or a new landing page is a pull request, a review and a queue — so marketing stops asking, and the site stops changing. ## A headline should not need a *release*. Netlify What we do ## What the move actually involves. ### The line between host and CRM Marketing pages, forms and gated content move to the CMS where attribution already lives. The app, the docs and anything with a build step stay where they are, on a subdomain or a proxied path. ### Templates a marketer can fill The existing components rebuilt as modules with editable fields, so a new page is composed rather than coded. No developer in the loop for a launch. ### Redirects carried over intact The \_redirects and netlify.toml rules read line by line, splats and query rules included, then re-expressed on the new host and tested against the live URL list before cutover. ### Edge functions given an owner Geo routing, A/B splits, header rewrites and auth shims usually written by someone who has since left. We inventory what each one does, keep the ones that earn it, and retire the rest. ### Forms that reach the pipeline Netlify Forms submissions land in a dashboard nobody opens. We replace them with forms that create records, fire workflows and carry the source through to the deal. ### Performance and search held flat Core Web Vitals measured before the move and after, canonical tags and sitemaps mapped one to one, so a ranking move afterwards can be attributed instead of guessed at. How it runs ## Inventory, split, rebuild, cut over. 01 ### Inventory Every route, redirect, function, form and environment variable listed against what it does and who last touched it. Most of the risk in a migration is in the things nobody documented. 02 ### Split The decision on what moves to the CMS and what stays on the build, written down with the routing that makes both live under one domain. 03 ### Rebuild Templates and modules built on staging, content moved page by page, redirects loaded and tested while the old site is still serving traffic. 04 ### Cut over DNS moved at a quiet hour with the redirect map verified, then a watch on 404s, form submissions and search console until the numbers settle. Where it usually breaks ## The redirects are the whole *migration.* Years of campaign URLs, old blog paths and vendor links point at routes that only exist as rules in a config file. Miss a rule and the traffic does not error loudly — it lands on the wrong page, or on nothing, and shows up weeks later as a slow decline nobody can attribute. Operators we build with ![Thales](https://www.draidel.com/hubfs/raw_assets/34/public/@projects/draidel-2026/draidel-2026-theme/assets/logos/thales.svg)![Imperva](https://www.draidel.com/hubfs/raw_assets/34/public/@projects/draidel-2026/draidel-2026-theme/assets/logos/imperva.png)![Cameo](https://www.draidel.com/hubfs/raw_assets/34/public/@projects/draidel-2026/draidel-2026-theme/assets/logos/cameo.png)![Moz](https://www.draidel.com/hubfs/raw_assets/34/public/@projects/draidel-2026/draidel-2026-theme/assets/logos/moz.png)![APMEX](https://www.draidel.com/hubfs/raw_assets/34/public/@projects/draidel-2026/draidel-2026-theme/assets/logos/apmex.png)![RaySecur](https://www.draidel.com/hubfs/raw_assets/34/public/@projects/draidel-2026/draidel-2026-theme/assets/logos/raysecur.svg)![Bolster](https://www.draidel.com/hubfs/raw_assets/34/public/@projects/draidel-2026/draidel-2026-theme/assets/logos/bolster.png)![Huify](https://www.draidel.com/hubfs/raw_assets/34/public/@projects/draidel-2026/draidel-2026-theme/assets/logos/huify.svg)![Regency Health Care](https://www.draidel.com/hubfs/raw_assets/34/public/@projects/draidel-2026/draidel-2026-theme/assets/logos/regency.svg)![Niche Academy](https://www.draidel.com/hubfs/raw_assets/34/public/@projects/draidel-2026/draidel-2026-theme/assets/logos/niche-academy.svg)![Thales](https://www.draidel.com/hubfs/raw_assets/34/public/@projects/draidel-2026/draidel-2026-theme/assets/logos/thales.svg)![Imperva](https://www.draidel.com/hubfs/raw_assets/34/public/@projects/draidel-2026/draidel-2026-theme/assets/logos/imperva.png)![Cameo](https://www.draidel.com/hubfs/raw_assets/34/public/@projects/draidel-2026/draidel-2026-theme/assets/logos/cameo.png)![Moz](https://www.draidel.com/hubfs/raw_assets/34/public/@projects/draidel-2026/draidel-2026-theme/assets/logos/moz.png)![APMEX](https://www.draidel.com/hubfs/raw_assets/34/public/@projects/draidel-2026/draidel-2026-theme/assets/logos/apmex.png)![RaySecur](https://www.draidel.com/hubfs/raw_assets/34/public/@projects/draidel-2026/draidel-2026-theme/assets/logos/raysecur.svg)![Bolster](https://www.draidel.com/hubfs/raw_assets/34/public/@projects/draidel-2026/draidel-2026-theme/assets/logos/bolster.png)![Huify](https://www.draidel.com/hubfs/raw_assets/34/public/@projects/draidel-2026/draidel-2026-theme/assets/logos/huify.svg)![Regency Health Care](https://www.draidel.com/hubfs/raw_assets/34/public/@projects/draidel-2026/draidel-2026-theme/assets/logos/regency.svg)![Niche Academy](https://www.draidel.com/hubfs/raw_assets/34/public/@projects/draidel-2026/draidel-2026-theme/assets/logos/niche-academy.svg) Start a project ## Tell us what marketing cannot *edit.* ## Tell us what you are running What the system does today, where it breaks, and when it has to work. An engineer reads it — you get an answer inside one business day, not a sequence. [Book a call →](https://www.draidel.com/office-hours) #### [Services](https://www.draidel.com/services) - [Go To Market](https://www.draidel.com/go-to-market) - [RevOps](https://www.draidel.com/revops) - [AI & Data](https://www.draidel.com/ai-data) - [Engineering](https://www.draidel.com/engineering) #### [Industries](https://www.draidel.com/industries) - [SaaS](https://www.draidel.com/industries/saas) - [Law Firms](https://www.draidel.com/industries/law-firms) - [Mass Torts](https://www.draidel.com/industries/mass-torts) - [AI](https://www.draidel.com/industries/ai) - [Home Care Agencies](https://www.draidel.com/industries/home-care-agencies) - [Health Care](https://www.draidel.com/industries/health-care) - [BPO](https://www.draidel.com/industries/bpo) - [Venture Capital](https://www.draidel.com/industries/venture-capital) - [View all→](https://www.draidel.com/industries) #### [HubSpot](https://www.draidel.com/hubspot) - [Audit](https://www.draidel.com/hubspot-audit) - [Onboarding](https://www.draidel.com/hubspot-onboarding) - [Consulting](https://www.draidel.com/hubspot/consulting) - [Implementation](https://www.draidel.com/hubspot-implementation) - [Migration](https://www.draidel.com/hubspot/migration) - [Integration](https://www.draidel.com/hubspot/integration) - [Development](https://www.draidel.com/hubspot/development) - [Training](https://www.draidel.com/hubspot/training) - [Pricing](https://www.draidel.com/hubspot-pricing) - [For HubSpot reps](https://www.draidel.com/hubspot/reps) #### [Platforms](https://www.draidel.com/platforms) - [Salesforce](https://www.draidel.com/salesforce) - [NetSuite](https://www.draidel.com/netsuite) - [Microsoft Dynamics](https://www.draidel.com/microsoft-dynamics) - [ClickUp](https://www.draidel.com/clickup) - [Intercom](https://www.draidel.com/intercom) - [Notion](https://www.draidel.com/notion) - [Snowflake](https://www.draidel.com/snowflake) - [Databricks](https://www.draidel.com/databricks) - [View all→](https://www.draidel.com/platforms) #### Company - [About](https://www.draidel.com/about) - [Ventures](https://www.draidel.com/ventures) - [Case studies](https://www.draidel.com/case-studies) - [Events](https://www.draidel.com/events) - [Partners](https://www.draidel.com/partners) - [Compliance](https://www.draidel.com/compliance) - [Contact](https://www.draidel.com/contact) [Draidel.](https://www.draidel.com/) We build *companies*. ![HubSpot Solutions Partner Program — Platinum](https://www.draidel.com/hubfs/raw_assets/34/public/@projects/draidel-2026/draidel-2026-theme/assets/badges/hubspot-platinum-partner.svg) 66 West Flagler St, Miami, FL - - Migrate to HubSpot18 - [Salesforce to HubSpot migration](https://www.draidel.com/salesforce-to-hubspot-migration) - [Pipedrive to HubSpot migration](https://www.draidel.com/pipedrive-to-hubspot-migration) - [WordPress to HubSpot CMS migration](https://www.draidel.com/wordpress-to-hubspot-migration) - [Marketo to HubSpot migration](https://www.draidel.com/marketo-to-hubspot-migration) - [Pardot to HubSpot migration](https://www.draidel.com/pardot-to-hubspot-migration) - [Zoho to HubSpot migration](https://www.draidel.com/zoho-to-hubspot-migration) - [Zendesk to HubSpot migration](https://www.draidel.com/zendesk-to-hubspot-migration) - [Mailchimp to HubSpot migration](https://www.draidel.com/mailchimp-to-hubspot-migration) - [HubSpot to Salesforce migration](https://www.draidel.com/hubspot-to-salesforce-migration) - [HubSpot to HubSpot migration](https://www.draidel.com/hubspot-to-hubspot-migration) - [Webflow to HubSpot CMS migration](https://www.draidel.com/webflow-to-hubspot-migration) - [Blog migration to HubSpot](https://www.draidel.com/hubspot-blog-migration) - [Dynamics 365 to HubSpot migration](https://www.draidel.com/dynamics-365-to-hubspot-migration) - [ActiveCampaign to HubSpot migration](https://www.draidel.com/activecampaign-to-hubspot-migration) - [GoHighLevel to HubSpot migration](https://www.draidel.com/gohighlevel-to-hubspot-migration) - [Monday.com to HubSpot migration](https://www.draidel.com/monday-to-hubspot-migration) - [Podio to HubSpot migration](https://www.draidel.com/podio-to-hubspot-migration) - [Airtable to HubSpot migration](https://www.draidel.com/airtable-to-hubspot-migration) [All migrations→](https://www.draidel.com/hubspot/migration) HubSpot integrations19 - [HubSpot Salesforce integration](https://www.draidel.com/hubspot-salesforce-integration) - [HubSpot NetSuite integration](https://www.draidel.com/hubspot-netsuite-integration) - [HubSpot QuickBooks and Xero integration](https://www.draidel.com/hubspot-quickbooks-xero-integration) - [HubSpot Stripe integration](https://www.draidel.com/hubspot-stripe-integration) - [HubSpot telephony and SMS integration](https://www.draidel.com/hubspot-telephony-sms-integration) - [HubSpot to Snowflake and BigQuery](https://www.draidel.com/hubspot-snowflake-bigquery-integration) - [HubSpot Power BI and Tableau integration](https://www.draidel.com/hubspot-power-bi-integration) - [HubSpot PandaDoc and DocuSign integration](https://www.draidel.com/hubspot-pandadoc-docusign-integration) - [HubSpot Shopify and WooCommerce integration](https://www.draidel.com/hubspot-shopify-woocommerce-integration) - [HubSpot Zapier, Make and n8n integration](https://www.draidel.com/hubspot-zapier-integration) - [HubSpot Jira, Asana and ClickUp integration](https://www.draidel.com/hubspot-jira-asana-clickup-integration) - [HubSpot Zendesk and Intercom integration](https://www.draidel.com/hubspot-zendesk-intercom-integration) - [HubSpot Calendly and webinar integration](https://www.draidel.com/hubspot-calendly-integration) - [HubSpot ZoomInfo and Clearbit integration](https://www.draidel.com/hubspot-zoominfo-clearbit-integration) - [HubSpot Typeform and Jotform integration](https://www.draidel.com/hubspot-typeform-integration) - [HubSpot Okta and SSO integration](https://www.draidel.com/hubspot-okta-sso-integration) - [HubSpot Slack integration](https://www.draidel.com/hubspot-slack-integration) - [HubSpot WordPress integration](https://www.draidel.com/hubspot-wordpress-integration) - [HubSpot Workday integration](https://www.draidel.com/hubspot-workday-integration) [All integrations→](https://www.draidel.com/hubspot/integration) HubSpot development6 - [Hire a HubSpot developer](https://www.draidel.com/hire-hubspot-developer) - [HubSpot website development](https://www.draidel.com/hubspot-website-development) - [HubSpot theme and module development](https://www.draidel.com/hubspot-theme-development) - [HubSpot API development](https://www.draidel.com/hubspot-api-development) - [HubSpot app development](https://www.draidel.com/hubspot-app-development) - [HubSpot email template development](https://www.draidel.com/hubspot-email-template-development) [All development→](https://www.draidel.com/hubspot/development) HubSpot services19 - [HubSpot pricing, explained](https://www.draidel.com/hubspot-pricing) - [HubSpot audit and portal review](https://www.draidel.com/hubspot-audit) - [HubSpot onboarding partner](https://www.draidel.com/hubspot-onboarding) - [HubSpot implementation partner](https://www.draidel.com/hubspot-implementation) - [HubSpot Marketing Hub implementation](https://www.draidel.com/hubspot-marketing-hub) - [HubSpot marketing automation](https://www.draidel.com/hubspot-marketing-automation) - [HubSpot Operations Hub implementation](https://www.draidel.com/hubspot-operations-hub) - [HubSpot Enterprise implementation](https://www.draidel.com/hubspot-enterprise) - [HubSpot security and compliance](https://www.draidel.com/hubspot-security-compliance) - [HubSpot lead generation](https://www.draidel.com/hubspot-lead-generation) - [HubSpot reporting and attribution](https://www.draidel.com/hubspot-reporting) - [HubSpot data cleanup and deduplication](https://www.draidel.com/hubspot-data-cleanup) - [HubSpot custom objects](https://www.draidel.com/hubspot-custom-objects) - [HubSpot ticketing and live chat](https://www.draidel.com/hubspot-ticketing) - [HubSpot landing pages](https://www.draidel.com/hubspot-landing-pages) - [HubSpot social media management](https://www.draidel.com/hubspot-social-media) - [HubSpot Breeze and AI implementation](https://www.draidel.com/hubspot-breeze-ai) - [HubSpot managed services](https://www.draidel.com/hubspot-managed-services) - [HubSpot or Salesforce?](https://www.draidel.com/hubspot-vs-salesforce) [All HubSpot services→](https://www.draidel.com/hubspot) Go to market11 - [GTM engineering](https://www.draidel.com/gtm-engineering) - [Go to market consulting](https://www.draidel.com/go-to-market-consulting) - [Go to market operations](https://www.draidel.com/go-to-market-operations) - [Go to market strategy for SaaS](https://www.draidel.com/saas-go-to-market-strategy) - [B2B go to market strategy](https://www.draidel.com/b2b-go-to-market-strategy) - [Go to market strategy for a product launch](https://www.draidel.com/product-launch-go-to-market-strategy) - [Go to market strategy for startups](https://www.draidel.com/startup-go-to-market-strategy) - [The go to market stack](https://www.draidel.com/go-to-market-stack) - [Go to market strategy for fintech](https://www.draidel.com/fintech-go-to-market-strategy) - [Medical device go to market strategy](https://www.draidel.com/medical-device-go-to-market-strategy) - [Go to market workshop](https://www.draidel.com/go-to-market-workshop) [All go to market→](https://www.draidel.com/go-to-market) © 2026 Draidel LLC — Miami, FL - [Careers](https://careers.draidel.com) - [Privacy](https://www.draidel.com/privacy) - [Terms](https://www.draidel.com/terms-and-conditions) - [Brand guide](https://www.draidel.com/brandguide) Nes gadol haya sham ```json { "@context" : "https://schema.org", "@id" : "https://www.draidel.com/#organization", "@type" : "ProfessionalService", "address" : { "@type" : "PostalAddress", "addressCountry" : "US", "addressLocality" : "Miami", "addressRegion" : "FL", "streetAddress" : "66 West Flagler St" }, "description" : "Technical consulting firm and venture studio building revenue systems — migrations, RevOps, HubSpot architecture, AI and data, and engineering.", "foundingDate" : "2015", "knowsAbout" : [ "Revenue operations", "HubSpot CMS and CRM architecture", "CRM migration", "Systems integration", "Data warehousing", "Applied AI" ], "name" : "Draidel", "sameAs" : [ "https://www.linkedin.com/company/draidel", "https://www.instagram.com/draidel" ], "slogan" : "We build companies.", "url" : "https://www.draidel.com/" } ``` ```json { "@context" : "https://schema.org", "@id" : "https://www.draidel.com/#website", "@type" : "WebSite", "inLanguage" : "en", "name" : "Draidel", "publisher" : { "@id" : "https://www.draidel.com/#organization" }, "url" : "https://www.draidel.com/" } ``` ```json { "@context" : "https://schema.org", "@id" : "https://www.draidel.com/netlify#webpage", "@type" : "WebPage", "about" : { "@id" : "https://www.draidel.com/#organization" }, "description" : "Sites that grew on Netlify and now need a CMS a marketer can use, redirects that were nobody's job, and a clean line to the CRM.", "inLanguage" : "en", "isPartOf" : { "@id" : "https://www.draidel.com/#website" }, "name" : "Netlify — Platforms — Draidel", "url" : "https://www.draidel.com/netlify" } ``` ```json { "@context" : "https://schema.org", "@id" : "https://www.draidel.com/netlify#breadcrumb", "@type" : "BreadcrumbList", "itemListElement" : [ { "@type" : "ListItem", "item" : "https://www.draidel.com/", "name" : "Home", "position" : 1 }, { "@type" : "ListItem", "name" : "Netlify", "position" : 2 } ] } ```