Strategy that survives contact with your operations.
CRM architecture, revenue model design, and process work from people who then go build the thing they recommended.
- 30 min
- Free
- 1-on-1
- 1st week
Where strategy work lands
Custom development
Your prospects' wish list, handled
- Custom CRM objects and properties
- Workflow automations and integrations
- Custom modules and themes
- Private apps and serverless functions
Data migration
Clean moves, zero downtime
- CRM migrations from Salesforce, Pipedrive, Zoho
- Data mapping and transformation
- Historical data preservation
- Post-migration validation and cleanup
Integration solutions
Connected stack, not duct tape
- API integrations with ERPs and billing systems
- Marketing automation connections
- Custom middleware development
- Real-time data synchronization
RevOps consulting
Process that converts
- Process optimization and alignment
- Revenue architecture design
- Reporting and analytics setup
- Team training and enablement
Sales enablement
Reps sell, systems do the rest
- Sequences and outreach automation
- Meeting booking flows
- Proposal and CPQ workflows
- Win/loss analysis frameworks
Onboarding and training
Adoption, not just setup
- Team onboarding programs
- Admin training and certification prep
- Documentation and playbooks
- Ongoing office hours support
Diagnose, design, then build
- 01
Pipeline and process
Lead scoring that actually works, deal stage design, handoff friction between marketing and sales, pipeline velocity problems.
- 02
HubSpot setup
Portal architecture, automation logic, custom object strategy, sequences that get replies, reporting that tells the truth.
- 03
Sales enablement
Outreach workflows, meeting booking flows, CPQ setup, playbook design, and anything that gets reps selling instead of admin-ing.
- 04
Data and integrations
CRM hygiene, migration planning, ERP and billing sync, multi-tool data architecture, and getting your stack to talk to itself.
Solo vs. partnered
Without a partner
- Generic estimates, delayed responses
- Limited technical representation on calls
- Extended timelines, quality concerns
- Stuck at Starter and Professional tiers
- One-time setup, churn risk
- You handle everything alone
With Draidel
- 24-hour detailed technical assessments
- Join discovery calls, deliver live demos
- Certified developers, rigorous QA, documentation
- Unlock Enterprise tier opportunities
- Ongoing support, optimization, expansion revenue
- A full technical arm behind your deals
Answers before you ask
How fast can you get us live on HubSpot?
Most portals go live in 45 days. We scope in week one, build in weeks two through five, and run migration and enablement in parallel so your team is productive on day one.
Do you work with our existing stack?
Yes. We have delivered 50+ custom integrations across Salesforce, NetSuite, Snowflake, Stripe and in-house systems. If it has an API, we can make HubSpot the source of truth around it.
Are you an agency or a dev shop?
Neither. We are engineers and operators who build companies — our own and our clients. That means we own outcomes, not deliverables.
What does an engagement cost?
Sprints start at a fixed fee so you can test us on a real problem. Ongoing partnerships are retained monthly and sized to the roadmap we agree on together.
Who will we actually work with?
A founder is on every engagement. The team is senior by default — no layers between you and the people writing the code.
Still deciding?
Talk to a founder→Let us build something that compounds.
One conversation with a founder — no discovery deck, no junior account manager. Tell us the problem and we will tell you how we would build it.
- Reply within 24 hours
- A founder on every call
- No sales deck